A staffing firm
TargetsHR directors at mid-size companies
The people who feel an open role first and approve the agency that fills it. Messages talk about hiring timelines and the roles they are trying to fill, not the firm's history.
Our LinkedIn outreach puts your name in front of the decision makers you actually sell to, with connection requests and follow-up messages written in your voice and approved by you before anything goes out. We build the target list, run the conversations, and hand you the prospects who are ready to talk, so B2B companies on Long Island get booked calls without spending hours a day inside LinkedIn.
Every name on your list fits the customer you described. No scraped contacts, no random connections.
LinkedIn lets us filter by job title, industry, company size and location, so your list is built around your real buyer instead of whoever happens to accept a request. Here is what that looks like for three kinds of B2B firms.
A staffing firm
TargetsThe people who feel an open role first and approve the agency that fills it. Messages talk about hiring timelines and the roles they are trying to fill, not the firm's history.
A managed IT provider
TargetsThe person who signs the IT contract is often the one watching the budget, not the office manager dealing with the printer. The list and the messages go to that person.
A commercial insurance broker
TargetsA very different list from the staffing firm's, even in the same area. Company size keeps the broker out of conversations with firms too small or too large for what they write.
Any business where the deal starts with a conversation between two people at two companies.
Selling to homeowners? LinkedIn is the wrong channel. People looking for a plumber or a roofer search Google, and that is where we would put your budget instead.
Everything from the first filter on your target list to a warm prospect on your calendar. You approve the messages and take the meetings. We run the rest.
Before launch we check the headline and summary of the profile the outreach comes from.
Built in LinkedIn Sales Navigator from your ideal customer profile: job titles, industries, company sizes, locations and any other criteria specific to your business.
Connection requests and follow-ups tailored to each prospect's role and industry, written to sound like you and approved by you before the first one goes out.
Connection requests and follow-up messages go out every day, paced to stay within LinkedIn's limits so your account stays in good standing.
Email follow-ups, text messages and phone outreach added to the same campaign, depending on your package, so prospects see your name in more than one place before they respond.
Acceptance rates, response rates and reply quality are reviewed every week. Messages that are not getting traction get rewritten, and targeting that is not producing gets changed.
When a prospect is ready to talk, they come to you with the full conversation so far, so you never open a call by asking what they were interested in.
A report every month showing connections made, conversations started and meetings booked, with the weekly numbers behind them.
Cold calls get screened, and a stranger's email is easy to ignore. A LinkedIn message from a real person with a real profile still gets read, as long as it reads like it came from a person. The fastest way to lose a decision maker is a message that sounds like a template with their first name dropped in.
So before anything goes out, we learn how you talk to prospects in real life. What you say on a first call, the problems your customers bring you, the phrases you would never use. The connection request, the follow-ups and the email and text touches are written from that, and each one is tailored to the prospect's role and industry. A CFO hears about cost and risk. An HR director hears about the roles they are trying to fill.
You review the full message sequence during the strategy stage and sign off on it before launch. If a line does not sound like you, it changes. When we rewrite a message later because it is not getting replies, the new version comes back to you too.
Your profile is the landing page for every request we send. A prospect who clicks through to an empty summary or an outdated headline has no reason to accept. We review it with you before launch so the person they find matches the message they just read.
A managed IT provider reaching the CFO of a medical practice. Tap each touch to see the message, why it is there, and what happens if the prospect replies at that point.
This is an illustration, not a script we send. Your touches, timing and wording are set with you during strategy, written in your voice and approved before launch. Email, text and phone touches depend on your package.
LinkedIn sets its own rules for how many requests and messages an account can send, and it changes them. Outreach that ignores those rules can get an account restricted. Ours is paced to stay inside them.
A reply is not a sale. It is the start of a conversation, and the handoff is where a good conversation can go cold: the prospect says yes, somebody forwards a screenshot, and the business owner calls in cold with no idea what was promised.
When a prospect is ready to talk, you get them with full context. Who they are, what they said on every channel, and what they asked for. You take the call already knowing the conversation, and the prospect never has to repeat themselves.
Every prospect is tracked from request to booked meeting, so nothing sits in an inbox and no one gets contacted twice by accident. If you want those conversations in a CRM, we set up and run GoHighLevel, the same system behind our lead generation work, so LinkedIn prospects sit next to the rest of your pipeline.
| Measure | What it tells us | Where you see it |
|---|---|---|
| Connection acceptance rate | Whether the list and the request fit the people receiving them | Weekly review, monthly report |
| Response rate | Whether the follow-up messages start conversations | Weekly review, monthly report |
| Positive replies and reply quality | Whether the right people are answering, not just anyone | Weekly review |
| Connections made | How far the campaign has reached into your list | Monthly report |
| Conversations started | How many prospects are talking to you | Monthly report |
| Meetings booked | The number that pays for the campaign | Monthly report |
A CFO who accepts your request will look you up. What they find on Google, on your website and in your ads should tell the same story as your messages. Because we also handle SEO, websites and paid search, your LinkedIn campaign runs on the same messaging, the same target audience and the same goals as everything else. LinkedIn, email, text and phone run as one campaign, with one team behind all four.
Want to talk it through? Call 631-612-6976 and ask the people who run the campaigns.
LinkedIn outreach is sending targeted connection requests and follow-up messages to prospects who match your ideal customer profile. The goal is to start real conversations with decision makers that lead to booked calls and closed deals.
We use LinkedIn Sales Navigator and your ideal customer profile to build the list, filtering by job title, industry, company size, location and other criteria specific to your business. A commercial insurance broker going after CFOs at companies with 50 to 200 employees gets a very different list than a staffing firm going after HR directors.
We keep connection and messaging volume within LinkedIn's daily limits, and we don't run automation tools on your account or send mass messages. The outreach follows natural LinkedIn behavior so your account stays in good standing.
Connection acceptances and replies usually start within the first two weeks, and booked meetings tend to follow around weeks three and four. The pipeline builds as follow-up sequences work through your list, and campaigns get stronger each month as targeting and messaging are refined based on what is working.
No. Response rates depend on your industry, your offer and how competitive your market is, so a promised lead count would be a guess. What we do commit to is a professionally run LinkedIn outreach campaign with tested messaging, weekly adjustments and full transparency on every number.
Sales Navigator gives us the best targeting tools for building your prospect list. If you don't have it, we can set it up for you or include it as part of your campaign. Its filters are what let us build a list this specific.
No. We write the sequence in your voice and you approve it before launch. When a prospect is ready to talk, you get them with the full conversation, and your part is taking the meeting.
Bring your best customer to the first call: their title, their industry, their company size. We'll tell you straight whether LinkedIn can reach enough of them to be worth it, and what the first sequence would say.
Loading the quote form. Prefer to talk? Call 631-612-6976.